p style=”text-align: justify;”>Using trigger based emails one can schedule emails to be sent on specific dates when that condition date / time is matched with the date / time, some examples can be, sending specific email campaign template on:
- Date of Birthday – Recurring Annually
- Anniversary Date – Recurring Annually
- Reminder Emails – Recurring Annually or Monthly or Semi-annually
In order to create any of above email trigger campaign follow these steps:
- You create a List with a date custom field and call it DOB (or something like that)
- DOB will have birth date of subscribers in yyyy-mm-dd format.
- Now you create a segment under the same list as below:
- Create a regular campaign and map it to this segment.
- Proceed to the last step and make the campaign recurring everyday at some time as below:
- Save and Done !